Dawajine 2024: Boosting African Poultry through Human Capital
During the fair, the significance of Morocco’s poultry sector was highlighted. With an annual production of 745,000 tons of poultry meat and 6.1 billion eggs...

The 25th edition of Dawajine, recently held in Morocco under the high patronage of His Majesty King Mohammed VI, concluded successfully, solidifying its role as a key platform for the modernization of poultry farming in Africa. Under the theme “Human Capital: The Key to Developing Poultry Farming in Africa”, the event brought together more than 400 international exhibitors and prominent industry leaders, reaffirming the strategic importance of the poultry sector for economic development and food security across the continent.
During the fair, the significance of Morocco’s poultry sector was highlighted. With an annual production of 745,000 tons of poultry meat and 6.1 billion eggs, the sector ensures the country’s food self-sufficiency. This industry generates a turnover of 41.7 billion dirhams and employs over 500,000 people, proving its role as an economic driver and a key source of employment. Additionally, attention was given to the national strategy “Green Generation 2021-2030”, which aims to increase production to 912,000 tons of poultry meat and 7.6 billion eggs, create 140,000 new jobs, and expand exports to emerging African markets.
This year, human capital was the central focus of discussions, emphasizing the need to modernize production units, strengthen marketing networks, and ensure both the health and competitiveness of the sector. The event facilitated the sharing of innovative solutions and technologies applied to production while fostering strategic alliances to address current and future challenges.
Dawajine 2024 once again demonstrated its vital role in promoting sustainable poultry development, underlining the importance of training and professionalizing human resources as a driver of change. The event delivered a clear message: the combination of innovation, human development, and international cooperation is key to building a strong and sustainable future for African poultry farming.













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