The use of the public term can be, by itself, a perversion of language. From the Sumerians to the present, a large group of private interests can be encompassed under the public concept.

In ancient times public decisions were justified in the name of good or against evil. But history shows that, since ancient times, public propaganda has tried to influence private opinion.

Thus, Amenhotep changed his name to Aketanaton and decided that Amun no longer represented the good, and that from then on it was Aten who represented the good.

Who was wrong? The one who considered Amun as the good? Or the one who considered Aten as the good?

The time, which clarifies the situation, teaches us that neither was wrong.

Both Amun and Aten could be considered as the good. So where was the good and how can we know it? We will only understand it if we understand that, in the term public good, by itself, two numerous groups of private interests were included: on the one hand, the private interests of a group of followers of Amun who accumulated great wealth using his name and, on the other hand, the private interests of a group of followers of Aten, including Amenhotep who even changed his name to gain access to the riches previously collected by the group of followers of Amun.

The next question, where did the riches come from that the private followers of the public good of Amun and the private followers of the public good of Aten craved? For both riches had the same origin: from the public, that is, from private citizens.

It seems that time teaches us that those who want to be the champion of the public good are actually private groups, who want to control “public” opinion through “public” propaganda (in reality it is private disguised as public). This “public” opinion, in reality, is the opinion of private citizens who become public subjects of private interests.

Thus, what is really private takes the appearance of public, while the real public appears as private.

Stated the above, in our opinion, it can now be understood that when “public” propaganda speaks of the public good, it is actually speaking of the private good of a few.

At Veterinaria Digital we always defend producers, scientists and technicians related to agri-food production and we hope that, especially in these difficult times, when this sector is discussed, legislated or financially supported, it is really done for the public, without hiding under the name “public good” the interests of a few “privates”.

Picture: Stela of Akhenaten and his family